VOLUME 1
Summer 2020

South Florida
$10M+ Market
South Florida concluded 2025 as the strongest ultra-luxury market in the United States, delivering a historic year that surpassed both 2024 and the prior peak of 2021.

1006 Links Drive, The Links Estates, Villa 6, Fisher Island, FL

The region recorded 417 trades totaling $8.72B—representing a 48% increase in dollar volume and a 31% increase in trade quantity year over year. This performance marked the strongest year on record for $10M+ transactions.

Miami and Palm Beach both achieved their strongest years ever in dollar volume, serving as twin engines of growth. Miami led the way with $4.7 billion from 221 trades, while Palm Beach also surpassed the $4 billion threshold, recording $4.02 billion across 196 trades. Sustained domestic relocation, international demand, and lifestyle-driven migration continued to underpin the region’s momentum.

Oceanfront properties in South Florida led the charge in 2025, with 93 trades totaling $2.25 billion—a 66% jump in quantity and a 104% surge in dollar volume compared to 2024—marking the strongest oceanfront performance in three years. The 23% increase in average sale price to $24.2 million reflects buyers’ willingness to pay a premium for unrivaled coastal views, direct beach access, and the exclusivity of these rare, highly coveted estates. Bespoke further cemented its leadership in this segment by facilitating the top oceanfront trade in South Florida in 2025, showcasing the firm’s expertise in connecting buyers with the market’s most exceptional properties.

Waterfront properties also flourished, with 201 trades totaling $4.35 billion, up 15% in quantity and 24% in dollar volume, attracting buyers seeking a combination of privacy, expansive water views, and lifestyle flexibility. Inland properties set an all-time new record with 123 trades totaling $2.12 billion—a 41% increase in quantity and 65% in dollar volume—as buyers pursued spacious estates offering luxury, value, and convenient access to South Florida’s premier communities.

New construction in South Florida remained steady in 2025, with 59 trades totaling $1.2 billion, reflecting only a slight decline of 2% by trade quantity and 4% in dollar volume from 2024. Buyers in this segment were selective, targeting modern, move-in-ready properties with design-forward features and long-term appreciation potential.

Land and teardown properties recorded 21 trades totaling $576.89 million, reflecting a 16% decrease in quantity but a 3% increase in dollar volume compared to 2024. While fewer parcels changed hands, buyers remained active in this segment, drawn by the opportunity to build highly customized homes in South Florida’s most desirable locations. The slight dip in activity highlights a selective, strategic approach—investors and developers are focusing on properties with the strongest potential for long-term value and lifestyle appeal. Bespoke played a dominant role in this market, facilitating two of the top three land and teardown trades in South Florida—including 6901 Fisher Island Drive—and capturing 39% of the total land and teardown market share in Miami in 2025, reinforcing the firm’s leadership in high-value development opportunities.

Turnkey homes dominated the market, with 337 trades totaling $6.94 billion—the strongest performance ever in both quantity and dollar volume for this segment. The 18% increase in average sale price to $20.59 million highlights buyers’ appetite for homes that combine immediate livability, architectural distinction, and the prestige of South Florida’s most coveted neighborhoods. These properties remain the primary focus for buyers seeking a seamless luxury lifestyle without the wait or uncertainty of new construction or development projects.

The $10M–$20M segment led South Florida’s market with 293 trades totaling $4.04 billion, up 21% in quantity and 23% in dollar volume compared to 2024, marking the strongest year ever for this price bracket. Buyers in this range are drawn to homes that combine luxury living with relative accessibility, striking a balance between prime locations and immediate lifestyle value.

Higher tiers saw equally impressive momentum. The $20M–$30M range recorded 64 trades totaling $1.55 billion, up 56% in both quantity and dollar volume, while the $30M–$40M segment posted 25 trades at $848.85 million, the best three-year performance for this bracket. Ultra-high-end homes over $40M surged with 35 trades totaling $2.28 billion, more than doubling trade quantity at 106% and increasing dollar volume by 133% compared to 2024. Buyers across these segments are seeking signature properties—whether oceanfront, waterfront, or expansive inland estates—that offer long-term value, privacy, and a lifestyle that is simply unmatched elsewhere.

“South Florida’s 2025 performance reflects a market defined by conviction,” says Zachary Vichinsky, Founder & CEO of Bespoke. “Buyers are paying a premium for oceanfront and turnkey properties where scarcity and certainty converge, while continued activity in new construction and land points to a disciplined belief in the region’s long-term value. This is a market where capital is being deployed thoughtfully—today and with an eye toward tomorrow.”

As the region enters 2026, South Florida remains firmly positioned for continued leadership, supported by constrained supply, sustained global demand, and unparalleled lifestyle appeal.

Miami and Palm Beach powered record growth in 2025, with Miami generating $4.7B from 221 trades and Palm Beach surpassing $4B from 196 transactions.

5940 North Bay Road, Miami Beach, FL

 

Oceanfront properties in South Florida drove the market in 2025, with 93 trades totaling $2.25B—a 66% rise in activity and 104% jump in dollar volume, the strongest performance in three years.

6802 Fisher Island Drive, PH, Miami Beach, FL

8701 Collins Ave, #902, Miami Beach, FL

57783 Morton St, Marathon, FL

31 La Gorce Circle, Miami Beach, FL

Loading...